Daniel P Dykes


Editor-in-chief & Chairman.

Recent pieces.

New gorgeousness from Keepsake

Australia label Keepsake present their latest looks from a collection titled “Awaken”. Clean, minimal whites and streamlined silhouettes meet luscious florals and graphic polka-dots in the moody yet alluring imagery.

Massimo Dutti may 2015 look book

Massimo Dutti’s look book for may 2015 takes on spring / summer 2015 trends in a casual yet luxe way. Models Annika Krijt and Kate Grigorieva wear billowy bohemian cuts, retro-inspired prints, sophisticated dark denims and beach-ready lace up sandals in the brand’s latest imagery.

Lonely Dot vintage does spring boho

Vintage purveyors Lonely Dot bring new imagery for the spring / summer 2015 season, featuring the kinds of festival-ready boho staples you might expect from the L.A based store. Crochet, crochet and more crochet stars alongside the odd printed maxi dress and pair of frill-hemmed shorts.

Lazy Oaf S/S ’15 look book

Pastel colours and girly prints keep the quirky spirit alive in Lazy Oaf’s latest spring / summer 2015 offering for women. For the boys, it’s equally fun and playful with a series of shirts in bold, cartoonish prints.

BB Dakota S/S ’15 look book

Alexandra Spencer stars as the muse of BB Dakota’s spring / summer 2015 collection, as gorgeously photographed by Zoey Grossman. Spencer models floaty printed dresses, white lace and chic chic swimsuits in the brand’s new imagery.

Rowie A/W ’15 look book

David Hauserman gets behind the lens on the latest look book from Rowie, titled Bon Hiver. The gorgeously minimal imagery compliments the equally gorgeous collection of clean, effortless pieces: raw knits, sweater dresses, sporty drawstring pants and the occasional billow of silk.

LF Stores take you where the music plays

LF Stores’s have released their latest offering for the Festival 2015 season, titled “Take Me Where The Music Plays.” Mimi Elashiry and Taylor Godfrey star as the look book’s boho-chic muses, photographed in the summery sunshine by Rowan Daly. Messy festival hair by Bobby Eliot and makeup by Adam Breucheud complete the imagery.

Dyspnea S/S ’15 look book

Hot pink tulle, sequins and puffs of fluffy fur: Dyspnea present something akin to a girlish fantasy for spring / summer 2015 – and yet it’s the kind of fantasy you actually want to wear. A sheer pink spaghetti-strapped top with lace and sequin details is a particular highlight from the label’s gorgeous look book.

Burberry Prorsum Autumn (Fall) / Winter 2015

Hats off to Burberry, their autumn 2015 women’s catwalk was amongst the best I have ever experienced. I don’t write that lightly. In person as it is in print, catwalks are weighted towards clothes and, where the budget allows, A-list models. Burberry geared theirs towards atmosphere. You may have heard the adage everything old is new again – that was Burberry’s atmosphere. Recent iconics reimagined…