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A fashion magpie born and raised in London, Sabi Datoo studied English and Drama and now works in the wonderful world of fashion. Lusting over anything from interiors to jewellery as long as it's unique, when you don't find her infront of a keyboard plying her trade as a freelance fashion writer then it's likely you'll find her sitting at a sewing machine and dreaming of Carrie's fashion-Narnia wardrobe or in a kitchen trying her hand at Chanel inspired cupcakes. With a personal wardrobe that drips with colour and glitter, Sabi hopes to wake up and be Holly Golightly for the day. Every day.

Sabi Datoo

Styling it like a princess

Upon looking at this editorial for Revista Flash by Paulo Miguel Martins, we see how apt the title really is: Lost Little Princess. The King’s daughter wonders around her palace in the most regal and luxurious of fabrics; she’s being approached by a suitor tonight. Having tried a various amount of outfits, it isn’t her attire she is lost about, she’s not sure about him.…
Lost little Princess by Paulo Miguel Martins & Nuno Tiago for Revista Flash
Lost little Princess by Paulo Miguel Martins & Nuno Tiago for Revista Flash
Lost little Princess by Paulo Miguel Martins & Nuno Tiago for Revista Flash
Lost little Princess by Paulo Miguel Martins & Nuno Tiago for Revista Flash
Lost little Princess by Paulo Miguel Martins & Nuno Tiago for Revista Flash
Lost little Princess by Paulo Miguel Martins & Nuno Tiago for Revista Flash
Lost little Princess by Paulo Miguel Martins & Nuno Tiago for Revista Flash
Lost little Princess by Paulo Miguel Martins & Nuno Tiago for Revista Flash

Macgraw: sisters are doing it for themselves

On Princes Street, Soho, NYC, in a tiny studio apartment, a label like no other was born; Macgraw. Beth and Tessa Macgraw are the brain duo behind this eclectic and chic brand, which offers you not only ready-to-wear, but RTW with a little joozsh to it. With their first collection, titled Wallflower, the sisters moved back to Sydney where the real magic was about to…

Vampy happenings at Malene Oddershede Bach

It’s not often you see a collection and think, “wow this is only made up of three colours but it works”. Malene Oddershede Bach’s fall / winter 2013 range boasts a colour palette of cobalt blue, tomato red and kohl black, with tiny hints of green; literally on one dress. This trio of primal shades are put into a blender and whizzed round for a…

Camilla Tales of a Reading Room look book

Within the multicoloured walls of the reading room, lie gold dust memories of travels far and wide. Camilla Frank’s look book for spring 2013 is a vibrant catalogue of ornate ready-to-wear, jewellery and homewares. Upon flicking through for the first time, I couldn’t help but think of the Mughal Empire and the Maha Rani’s of the time. Doused in richness and history, gem stones drip…

Collapse, collide: lady in waiting

The editorial shoot by Wiktor Franko and Antonina Dolani for Confashion Magazine gives the notion of a female waiting at home for her beloved. She possesses a neutral yet longing expression; her surroundings are that of a complex and traditional home. Her body language suggests quite a bit of time has gone by; maybe he’s not coming back? She wears soft yet rich fabrics that…
Collapse, collide by Wiktor Franko & Antonina Dolani for Confashion Magazine
Collapse, collide by Wiktor Franko & Antonina Dolani for Confashion Magazine
Collapse, collide by Wiktor Franko & Antonina Dolani for Confashion Magazine
Collapse, collide by Wiktor Franko & Antonina Dolani for Confashion Magazine
Collapse, collide by Wiktor Franko & Antonina Dolani for Confashion Magazine
Collapse, collide by Wiktor Franko & Antonina Dolani for Confashion Magazine
Collapse, collide by Wiktor Franko & Antonina Dolani for Confashion Magazine
Collapse, collide by Wiktor Franko & Antonina Dolani for Confashion Magazine

Style you don’t want to mess with

There is a vast amount of oriental influence for spring 2013 and what better way to show it than to have an editorial with the styling expertise of Igor Oussenko & Eugene Ilina putting it all together. Not short of a strong aura coming off the page, this main fashion shoot is strong in colour and mood. With props like a sword or attacking body…
Yulia by Igor Oussenko for Stolnick Magazine, February 2013
Yulia by Igor Oussenko for Stolnick Magazine, February 2013
Yulia by Igor Oussenko for Stolnick Magazine, February 2013
Yulia by Igor Oussenko for Stolnick Magazine, February 2013
Yulia by Igor Oussenko for Stolnick Magazine, February 2013
Yulia by Igor Oussenko for Stolnick Magazine, February 2013
Yulia by Igor Oussenko for Stolnick Magazine, February 2013
Yulia by Igor Oussenko for Stolnick Magazine, February 2013

Sunshine and pure femininity

Soft and feminine and marshmallowy are the three words that spring to mind when looking at this beautiful series of photos by Fernando Gomez, an allover pretty shoot that defines what a woman should be and should be wearing this summer. Slipper satin pinks, blush nudes, and sheer lace with beading and threadwork; all words that define a womans wardrobe and all elements beautifully worked…
A Day Under the Sun by Fernando Gomez
A Day Under the Sun by Fernando Gomez
A Day Under the Sun by Fernando Gomez
A Day Under the Sun by Fernando Gomez
A Day Under the Sun by Fernando Gomez
A Day Under the Sun by Fernando Gomez
A Day Under the Sun by Fernando Gomez
A Day Under the Sun by Fernando Gomez

Genny pre-fall 2013: masculine femme

So the masculine trend is noticeably here to stay, season after season we see the androgynous premise running through collections like threads running through machines. Genny’s pre-fall 2013 collection knows no bounds with its masculine shapes and separates, however, look closer, there’s a feminine element to each piece.

Roksanda Ilincic Autumn / Winter 2013

The autumn / winter 2013 collection by Roksanda Ilincic was a trip down movie lane; pieces swanning down the runway were a cross between Monsters Inc based on the set of The Little House on the Prairie meets Independence Day. Let me explain… we were introduced to a colour palette of nudes and pastels to begin with; a lot of marshmallow pink, dark eau de…

Ashish Autumn / Winter 2013: workman chic

We all felt a little wind swept when Ashish’s autumn / winter 2013 collection flew down the London fashion week (LFW) runway; the models sported high-volume, backcombed hair, which gave a sense of extensive manual labour. The show notes prepped us on the inspiration behind next fall’s range. “From penthouse to pavement…” “No more cocktails and canapés but builder’s tea and bacon doorstoppers.” Does this…

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