Agyness Deyn for Jean Paul Gaultier’s Madame

Looks like her jeans aren’t the only thing that Agyness Deyn is taking her scissors to. In this TV spot for Jean Paul Gaultier’s Madame perfume Agyness takes to not only cutting up her wig but also ripping up her clothes too.

As for the inspiration behind the fragrance Jean Paul says: It’s my type of woman ‚Äî at the same time fragile and strong, like a tomboy that is a little androgynous in attitude so, you know, she can cut her hair if she wants. Well if that doesn’t suit Agy to a tee we don’t know what will.

PS: I love Agyness with a fringe.

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When he's not shooting the runway shows from around the globe, Allan Barger works as Fashionising.com's Art Director. That sees him work to bring you all all the latest photo shoots from the established and emerging talent of the photographers and stylists who push the industry forwards. When the picture doesn't quite speak a thousand words, Allan sets his trigger finger to the keyboard to share his written insights.