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ARA Lord Mayor's Innovation Award

During the chaos of Motorola Melbourne Spring Fashion Week, we were pleased to be able to take an afternoon out to attend the Australian Retailers Association / City of Melbourne Lord Mayor's Innovation Award luncheon.

To start off the event, a panel of previous winners, including Fashioniser Fiona from Hidden Secrets Tours, responded in depth to questions around business innovation and the future of retail. Next, the nominees for the Lord Mayor's Award were introduced.

The nominees were rather surprising and outstanding; from the amazing Wunderkammer, a little store packed full of scientific curiosities and antiquities, through to our favourite boutique magazine store, Magnation. It was Magnation who took out the major award for their inviting and all-encompassing bounty of magazines, while Fashionising members Lenko got an honourable mention for their unique designs and retail space.


Magnation pick up the main award; designer Dana Lenko with brother Eytan

Congratulations to all the winners and nominees!

Forums: Encounter a new world of fashion in our fashion forums.

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Blog Post Written By Tania Braukamper
There aren't too many alpha-females out there and, though she might deny it, Tania certainly exudes their qualities. A keen eye, a focused approach, and a wardrobe spanning three rooms have made her one of the savviest of dressers. But it's not all couture for Tania, earning her fashionista credentials she'll frequently be seen on the town in a one-off, vintage dress and a pair of Gucci heels. She says: Vintage will never go out of style We say: Does that include vintage 80s?
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