Clothing & Accessories / Fashion blog / Fashion collections

Lily Allen for New Look launches in UK

Written by Daniel P Dykes.

The Lily Loves range, songstress Lily Allen’s capsule for Great Britain’s New Look, launched today with below expected crowds. Catwalk Queen provides this look at the people, or rather the lack there-off, who turned up for the launch.

As much as we love Lily, we can’t help but feel that her reputed slagging off of the Kate Moss for TopShop range had something to do with it.

All the same, there are some good pieces in the Lily Loves range.

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Late one Oxford night Daniel P Dykes set about creating a fashion publication that would go someway to being an arbiter on fashion as it appeals to the emerging power generations: those who don't remember a world without the Internet and for whom work plays second fiddle to pleasure. And so Fashionising.com was born as a publication for those who were focussed not just on fashion's trends, but on society's too, and how those trends could all go to heighten the art of living. Hence, Daniel sees a future where, for those young at heart, both fashion and style are grounded in traditional quality, but with a youthful, sensualised edge. Daniel is Fashionising.com's Editor in Chief and Chairman.