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Tom Ford Eyewear: Autumn / Fall 2010

Written by Daniel P Dykes.
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Just when I begin feel that I’m finally satisfied with the amount of Tom Ford that I’ve invested in for the year, along comes the next season. But that’s a feigned complaint. The Autumn / Fall 2010 collection for the Tom Ford Eyewear range has whet my appetite, and I’ve barely even looked past the clothes featured in the campaign.

tom ford sunglasses 2010

Click the thumbnails for full pictures:
Freja Beha Erichsen & Nicholas Hoult: Tom Ford Eyewear Fall 2010 (NSFW)
Freja Beha Erichsen & Nicholas Hoult: Tom Ford Eyewear Fall 2010 (NSFW)
Freja Beha Erichsen & Nicholas Hoult: Tom Ford Eyewear Fall 2010 (NSFW)
Freja Beha Erichsen & Nicholas Hoult: Tom Ford Eyewear Fall 2010 (NSFW)
Freja Beha Erichsen & Nicholas Hoult: Tom Ford Eyewear Fall 2010 (NSFW)
Freja Beha Erichsen & Nicholas Hoult: Tom Ford Eyewear Fall 2010 (NSFW)

The coming season’s eyewear campaign features model Freja Beha Erichsen and Ford’s actor de jour Nicholas Hoult.

Lensed by Ford himself, you can see the entire campaign by clicking on the thumbnails below.

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Late one Oxford night Daniel P Dykes set about creating a fashion publication that would go someway to being an arbiter on fashion as it appeals to the emerging power generations: those who don't remember a world without the Internet and for whom work plays second fiddle to pleasure. And so Fashionising.com was born as a publication for those who were focussed not just on fashion's trends, but on society's too, and how those trends could all go to heighten the art of living. Hence, Daniel sees a future where, for those young at heart, both fashion and style are grounded in traditional quality, but with a youthful, sensualised edge. Daniel is Fashionising.com's Editor in Chief and Chairman.