Clothing & Accessories / Fashion blog / Lingerie & underwear

Victoria’s Secret fantasy bra released

Written by Tania Braukämper.

Victoria’s Secret’s annual ‘fantasy bra’ is either brilliantly luxurious or preposterously extravagant, depending on who you ask. But the thing it always is, without fail, is a successful marketing tactic. Who can resist having a peek at what a 2.5 million dollar bra could possibly look like?

Victoria's Secret fantasy bra 2012

This year it looks like a (comparatively) understated floral design, created by London Jewelers of New York from nearly 5,200 precious gems. There’s everything from sapphines and rubies to various hues of diamond, all set in 18-karat rose and yellow gold.

The 2012 fantasy bra is modelled by Alessandra Ambrosio.

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Some people's wardrobes are about a small selection of pieces that all fit within one aesthetic - Tania Braukamper isn't such a person. With a wardrobe that spans three different rooms, her approach to fashion is a mixture of current-season key pieces mixed with vintage finds she's sourced on innumerous shopping trips around the world's more cultured capitals. Despite a disparate approach to shopping, Tania is adamant that the key to mixing vintage with new season is to stick to key looks and colours that work for oneself. And it's a theory that she works into her writing for Fashionising.com, where she serves as the publication's Editor.