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New label (leather hoodies) - advice please


beckyb

Posts: 74

Posted: 30.05.2007 at 21.22
Hi Rogues, wondered if I could exploit your impeccable fashion sense and cachet for a moment to get some advice on my new label, Magdalene Laundry, and website?

My questions are:
a) what would make the under-construction website www.magdalenelaundry.com more appealing?
www.magdalenelaundry.com (please ignore HORRID pics and boutique layout)

b) What determines your purchasing decisions over $500? (Friend's endorsement? Magazine editorial? Celebrity wearer? Sales assistants?)

c) will you please put in a good word for Magdalene Laundry to your fashionable friends?! The website will be fixed soon - PROMISE!!!

Thanks!
xx

MORE PICS

http://i60.photobucket.com/albums/h14/allaboutthelook/full-size.jpg

http://i60.photobucket.com/albums/h14/allaboutthelook/summerparties0506027.jpg

http://i60.photobucket.com/albums/h14/allaboutthelook/Sinner-on-carpet.jpg

Daniel

Posts: 11594

Posted: 30.05.2007 at 21.33
A. It needs to be jazzed up and themed to the brand. At the moment it doesn't have very vibrant colours and the text feels like a 'slab', so it's not enticing to read. Get a photo shoot done with the jacket and match it with some very 'now' clothes and accessories, give it a context.

B. Endorsement, or finding it on a shelf and loving the cut. For the former, opinion leaders more so than celebrities.

beckyb

Posts: 74

Posted: 30.05.2007 at 21.47
Thanks dpd - I agree, styling /photo shoot will make a huge difference.
Cheers!

Allan

Posts: 9020

Posted: 30.05.2007 at 21.49
Post by beckyb

c) will you please put in a good word for Magdalene Laundry to your fashionable friends?! The website will be fixed soon - PROMISE!!!

Will do.

Totally agree with Daniel, but the product looks cool :)

beckyb

Posts: 74

Posted: 30.05.2007 at 22.23
Thanks mate... slowly but surely :)

corrine

Posts: 1654

Posted: 06.06.2007 at 08.24
LOVE!!!!!! The jacket is hot, would totally totally love to add one to my wardrobe, and will definitly be putting in good words for you!

corrine

Posts: 1654

Posted: 06.06.2007 at 08.27
would totally love a quote, or know more info! grey with pink or black with blue or pink stiching is sounding totally HOT! hehe

Mukki

Posts: 186

Posted: 07.06.2007 at 02.11
yeah your site doesnt realy give off any vibes as to who you are as a person and what your selling. you can never go wrong with keeping it all simple.

great jacket though! i can easily see that working in something other than lambskin like a nice heavy grey wooly thingy-ma-bob.

beckyb

Posts: 74

Posted: 07.06.2007 at 03.35
Thanks guys! I'm no web designer and am doing my best while I get to my feet... will see what I can do. Nice idea with the wool, too Mukki! x

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