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What are you reading at the moment?
What did you think of The Great Gatsby, Tania? It's one of my favorite books =)
It talks about casual becoming the new business dress, cheap becoming chic and the moves made by brands like Ralph Lauren.
The book is a little old now, and its interesting to see a rise of niche fashion, in favour of the ubiquitous brands and a new appreciation for dressing up that was birthed out of the 'casual Friday' syndrome.
Post by dpdThe End of Fashion refers to the rise of marketing, branding and posting yearly profits for shareholders, while haute couture houses in France suffered at the hands of fast-adapting US businesses and the end of the 80s economic boom.
The End of Fashion sounds really good - care to tell us more about it?
It talks about casual becoming the new business dress, cheap becoming chic and the moves made by brands like Ralph Lauren.
The book is a little old now, and its interesting to see a rise of niche fashion, in favour of the ubiquitous brands and a new appreciation for dressing up that was birthed out of the 'casual Friday' syndrome.
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