There are a variety of different ways to get your brand noticed, and aussieBum bathers have started their own reality series which aired recently on Youtube.
In this episode "They Looked Hot" you can follow the aussieBum team as they struggle through red dust and bush fires to achieve a photoshoot.
Designers, let us know what you think - would you start your own reality series to promote your brand? Have your say in our forums.
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Discussion: Click AussieBum bathers promote via reality TV to find out more, and discuss this article in our fashion forums.
First Written: 15th September 2007 at 17.23
More celebrity addict than fashion diva, we leave it to Renata to give us our daily injection of society gossip that even Page Six would pass on. That's not as bad as it seems of course, as she's always able to tell you exactly was worn by that B-grade celebrity whose existence the rest of us would rather forget. So leave it to Renata to let you know what Britney Spears wore last night and whether she looked hot or not. Just don't expect her opinion to be unbiased. She says: Leave Britney alone. We say: We've heard that somewhere before.
