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Big names skip Australian Fashion Week
Written by Daniel P Dykes
If you're one of the people who doesn't think there's enough buzz surrounding Australian Fashion Week, then you're not alone. Danny Avidan, part-owner of well-known labels Charlie Brown and lili, believes the big labels are avoiding Australian Fashion Week because their appearance would be like Madonna competing on 'American Idol'.
The businessman says the fashion week organisers, IMG Fashion, had erred in focusing on new talent and failing to persuade more of the country's top operators back to showcase their latest designs.Source: News.com.au"I think in this week they got it wrong and therefore they're suffering the consequences, financial consequences and attendance consequences," Avidan said.
His lili label is not on the catwalks this week as he believes IMG did not provide the right conditions for him to appear in the biggest annual week in Australian fashion.
"We were in fashion week on the basis that we had what we wanted, which was the right time-slot, the right international talent that IMG assured us they would assist us in bringing," Avidan said.
Written: 1st May 2007 at 15.14
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Author
Written by Daniel P Dykes.
Traditionalist and futurist are two of the labels applied to Daniel, but he sees the two as being in perfect balance. With a keen eye on the future and his finger on the pulse he helps keep fashionisers everywhere ahead in the fashion stakes as Fashionising.com's lead fashion trend analyst. Believing that the late-2000s credit crisis will be ultimately good for fashion, Daniel sees a future for fashion where grounded in traditional values; where luxury fashion again comes to represent quality production as opposed to being solely label driven.
Currently based in Melbourne, Daniel is Fashionising.com's Editor in Chief and Chairman.