Online media receive dozens – hundreds, even – of emails, press releases and pitches a day. For those in the field of PR, it’s more of a challenge than ever to compete for that much-needed attention. So while my post title was a little misleading – this fantastically themed event is about how people in the public relations industry can successfully build relationships with fashion & beauty bloggers – there’s sure to be plenty of hints about what not to do along the way too.
We’ve been asked to contribute our insights as part of the panel, so I’ll be heading up to Sydney on Tuesday, October 26 to speak on behalf of Fashionising.com. Tickets are on sale now, so if you’re in Sydney I hope you’ll join us.