Ever wondered if all those mobile commerce apps and websites make any money for their owners and, if so, what sells? WWD has some insight:
Flash sale site Rue La La has had a mobile app since April 2010. M-commerce has grown to become on average 18 percent of its business on weekdays and 30 percent on weekends, according to president Steve Davis.
Accessories perform about 20 percent better than any other sector on the site. “Accessories are easier to make a quick decision on,” he says, adding that handbags are especially strong mobile sellers.