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No Free Swag from Sir Paul Smith

Written by Daniel P Dykes

Developed a name for yourself and want to get some free swag? Well you can cross Sir Paul Smith and his lines off your list - he has a policy to never give out freebies.

"We've been dressing musicians and celebrities for many years, but they always buy the clothes; we don't give clothes away. That's our policy. Not because of meanness, but because it sets the rule," Smith says, pointing out the obvious fact that, "They're wealthier than most of the [other] customers."

As one of our favourite designers, we're pretty disappointed by this news. We were waiting for our swag.

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Written: 17th February 2007 at 14.59

Comments: Click No Free Swag from Sir Paul Smith to read comments.

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Daniel P Dykes

Written by Daniel P Dykes.

Traditionalist and futurist are two of the labels applied to Daniel, but he sees the two as being in perfect balance. With a keen eye on the future and his finger on the pulse he helps keep fashionisers everywhere ahead in the fashion stakes as Fashionising.com's lead fashion trend analyst. Believing that the late-2000s credit crisis will be ultimately good for fashion, Daniel sees a future for fashion where grounded in traditional values; where luxury fashion again comes to represent quality production as opposed to being solely label driven.

Currently based in Melbourne, Daniel is Fashionising.com's Editor in Chief and Chairman.

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