Noon by Noor pre-fall, a taste of what’s to come

If pre-fall is like a petite taste of what’s to come, then we’re looking forward to the Noon by Noor fall 2013 show. The pre-fall collection doesn’t try and get you with grand statements or overt boldness, but rather with its well-found balance of sophistication and whimsy, a balance found in a mix of tailoring and feminine full-skirted silhouettes and capped off by Parisian-chic berets.

Featuring gently distorted prints and trompe l’oeil effects for a decidedly modern edge, Noon by Noor’s collection is that kind that oozes effortless elegance without feeling like it’s trying too hard.

You can see all of the Noon by Noor pre-autumn / fall 2013 collection by clicking on a thumbnail on the left. From there you can browse through each of the pictures from the collection.

Visit the Noon by Noor website at