Cheap Monday is a label that, seemingly, can do little wrong; many a fashioniser has indulged in their denim, and few have any negatives the level against the brand. Having met people’s expectations thus far, the Swedish brand is looking to raise the bar. Enter London based designer Ann-Sofie Back whose Spring/Summer 2010 runway collection is her debut for the brand.

Cheap Monday Spring/Summer 2010 runway

And what a debut it is! Street fashion in every sense, the collection features both men’s and women’s pieces that simply ooze fashion trends.

Click the thumbnails for full pictures:
Cheap Monday Spring/Summer 2010 Catwalk
Cheap Monday Spring/Summer 2010 Catwalk
Cheap Monday Spring/Summer 2010 Catwalk
Cheap Monday Spring/Summer 2010 Catwalk
Cheap Monday Spring/Summer 2010 Catwalk
Cheap Monday Spring/Summer 2010 Catwalk
Cheap Monday Spring/Summer 2010 Catwalk
Cheap Monday Spring/Summer 2010 Catwalk
Cheap Monday Spring/Summer 2010 Catwalk
Cheap Monday Spring/Summer 2010 Catwalk
Cheap Monday Spring/Summer 2010 Catwalk
Cheap Monday Spring/Summer 2010 Catwalk
Cheap Monday Spring/Summer 2010 Catwalk
Cheap Monday Spring/Summer 2010 Catwalk
Cheap Monday Spring/Summer 2010 Catwalk
Cheap Monday Spring/Summer 2010 Catwalk
Cheap Monday Spring/Summer 2010 Catwalk
Cheap Monday Spring/Summer 2010 Catwalk
Cheap Monday Spring/Summer 2010 Catwalk
Cheap Monday Spring/Summer 2010 Catwalk
Cheap Monday Spring/Summer 2010 Catwalk
Cheap Monday Spring/Summer 2010 Catwalk
Cheap Monday Spring/Summer 2010 Catwalk
Cheap Monday Spring/Summer 2010 Catwalk
Cheap Monday Spring/Summer 2010 Catwalk
Cheap Monday Spring/Summer 2010 Catwalk
Cheap Monday Spring/Summer 2010 Catwalk
Cheap Monday Spring/Summer 2010 Catwalk
Cheap Monday Spring/Summer 2010 Catwalk
Cheap Monday Spring/Summer 2010 Catwalk

Amongst this collection you’ll find ripped jeans for both men and women, some-what revealing takes on cut-away fashion, and more than a few sheer pieces. There are some catwalk looks you’ll want to avoid, such as double denim, but we’ll put them down to styling decisions.

You can see all the pictures from Cheap Money Spring/Summer 2010, men’s and women’s, by clicking the thumbnail below

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He was 5 when his teacher wrote on his report card “Daniel can’t sit still.” Taking it as a compliment, he’s been on the go ever since. Having flown over 590,000 kilometres in a single year (2012), he’s done much to push the boundaries of a fashioniser, always looking to fold one extra Tom Ford suit into his set of Samsonite cases and for one extra occasion to tie a tie for. As much an editor-at-large as he is Fashionising.com’s Editor in Chief, when he's not travelling to all the fashion weeks his passports will allow him to, Daniel works on guiding this publication’s editorial and trend views. He is one of Fashionising.com’s co-founders.