In the department store campaign wars that continuously rage, Neiman Marcus are using a different weapon. They’re using star power.

In this shoot featuring Drew Barrymore they’ve pulled together outfits that work every aspect of a star’s life from the red carpet to rehearsals. Yes they’ve even pulled out the cliche Director’s Chair pose. But cliches aside it’s a theme that works, and the outfits are all high-impact with vibrant fall 2011 colours.

drew barrymore neiman marcus

Click the thumbnails for full pictures:
Drew Barrymore: Neiman Marcus, F '11
Drew Barrymore: Neiman Marcus, F '11
Drew Barrymore: Neiman Marcus, F '11
Drew Barrymore: Neiman Marcus, F '11
Drew Barrymore: Neiman Marcus, F '11
Drew Barrymore: Neiman Marcus, F '11
Drew Barrymore: Neiman Marcus, F '11
Drew Barrymore: Neiman Marcus, F '11
Drew Barrymore: Neiman Marcus, F '11

From Gucci’s flowing magenta silk to Pucci’s slinky forest green, they’re all colours that were selected with Drew’s hair colour in mind. Redheads take note.

Photographed by Norman Jean Roy, you can view more from the shoot with Drew Barrymore by clicking on the thumbnails above.

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Some people's wardrobes are about a small selection of pieces that all fit within one aesthetic - Tania Braukamper isn't such a person. With a wardrobe that spans three different rooms, her approach to fashion is a mixture of current-season key pieces mixed with vintage finds she's sourced on innumerous shopping trips around the world's more cultured capitals. Despite a disparate approach to shopping, Tania is adamant that the key to mixing vintage with new season is to stick to key looks and colours that work for oneself. And it's a theory that she works into her writing for Fashionising.com, where she serves as the publication's Editor.