The latest campaign for Elle Macpherson’s Intimates range has launched, and it’s again creative and provocative. The series is made up of characters who do somewhat unusual things whilst alone at home in their underwear. The characters include Bubble Girl, Drummer Girl, Joker Girl, Saucergirl and Tuba Girl.
Elle says that the campaign moves to a new level of intimacy: “A woman alone in her private space is the definition of intimacy.
“Bringing to light the quirky and unusual side of ourselves that is often saved for when we are on our own is such a precious thing to watch.”
The campaign sticks with the style of other Elle Macpherson intimates campaigns by using voyeuristic camera angles and leaving some mystery about who and what is happening.
For more images and videos from the campaign, visit the Fashionising forums.
