I’ve heard a few negative comments about Frida Gustavsson‘s campaign for Vagabond, but I can’t say I agree. Look at the settings. It doesn’t even really matter if I like the shoes – because I want to be sitting on soft green grass in front of the Eiffel Tower, with sunlight filtering down into my hair and warming my skin. I want to have no care in the world and all the time to play and relax and enjoy a beautiful old city. And that’s what an ad campaign should do really; make you want to be there.
From http://www.vagabond.com/. You can see the whole gallery by clicking on the picture above.



















