In the spirit of Helmut Newton

Whether it’s involuntary or willing, there is a severity in Helmut Newton‘s work that seizes the attention of viewers, thrusting them into a world acute with eroticism. A commanding equilibrium of severity and sensuality, the subjects of his images are powerful, sharp and austere – much like the high contrast characteristic of Helmut Newton’s work, making him a fashion household name and a ground breaking standard that continues to inspire.

In a shoot for GQ Spain, Sergi Pons pays homage to Newton’s body of work with provocatively salient black and white effigies of a bob haired Noemi Lenoir. Thorny metals and long spiked heels contradict the curves of bare skin and the filmy fabrics of lingerie, bringing to blinding light the allure of constraint. The styling is approached with superlative precision, blending menswear, lingerie and leather, offset by Lenoir’s compelling energy to result in a concurrent contemporary series of stunning images that never stray from the spirit of the prototype.

noemie lenoir helmut newton shoot

Click the thumbnails for full pictures:
Noemie Lenoir by Sergi Pons: GQ Spain
Noemie Lenoir by Sergi Pons: GQ Spain
Noemie Lenoir by Sergi Pons: GQ Spain
Noemie Lenoir by Sergi Pons: GQ Spain
Noemie Lenoir by Sergi Pons: GQ Spain
Noemie Lenoir by Sergi Pons: GQ Spain

For more of Noemi Lenoir in GQ Spain’s Helmut Newton inspired shoot, click on the thumbnails and peruse the full gallery.

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Tienlyn Jacobson is a Fashion Writer, Social Media Strategist, stylist, and blogger with a talent for handling more projects at a time than is probably healthy (but it's so much fun!). With sleeves perpetually pushed up (because they look better that way), Tienlyn thrives on a conceptual approach to fashion just as much as she does when getting her hands dirty, which is often. Tienlyn is also half the duo of Say Hello Max, a fashion blog that features editorial style photos and refreshingly unique and informative content.