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LiveStyle 2009: VIP evening
Written by Daniel P Dykes
Launching itself onto the Melbourne fashion scene tonight, LiveStyle kicked off with two shows and a sales-focussed tie in that easily set the foundations for what could be one of the most successful of Australia's consumer-focussed fashion shows.
Though lacking the polished finesse of similar events, most notably LMFF, LifeStyle's mix of catwalk and retail space makes it an almost perfect consumer focussed event. Like the clothes on the catwalk? Head next door and buy them.
Stay tuned over this coming weekend for all our coverage of LiveStyle.
Author
Written by Daniel P Dykes.
Traditionalist and futurist are two of the labels applied to Daniel, but he sees the two as being in perfect balance. With a keen eye on the future and his finger on the pulse he helps keep fashionisers everywhere ahead in the fashion stakes as Fashionising.com's lead fashion trend analyst. Believing that the late-2000s credit crisis will be ultimately good for fashion, Daniel sees a future for fashion where grounded in traditional values; where luxury fashion again comes to represent quality production as opposed to being solely label driven.
Currently based in Melbourne, Daniel is Fashionising.com's Editor in Chief and Chairman.
