Dark florals juxtaposed against edgy blacks all come together for Preen Autumn (Fall) / Winter 2010. Yet despite the inclusion of florals there’s a distinct masculine edge. Admittedly, it’s not so much ‘dandy‘ as it is an overall undertone, but it is all thanks to the participation of tailors, and Fashionising.com favourite, Gieves & Hawkes. Also keep a keen eye on Preen’s subtle interpretations of lingerie as outerwear and sheer elements for inspiration for your own Autumn / Fall 2010 wardrobe.

Preen Fall 2010

Preen Fall 2010

Preen Fall 2010

Preen Fall 2010

Preen Fall 2010

Preen Fall 2010

Preen Fall 2010

Images: style.com

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Late one Oxford night Daniel P Dykes set about creating a fashion publication that would go someway to being an arbiter on fashion as it appeals to the emerging power generations: those who don't remember a world without the Internet and for whom work plays second fiddle to pleasure. And so Fashionising.com was born as a publication for those who were focussed not just on fashion's trends, but on society's too, and how those trends could all go to heighten the art of living. Hence, Daniel sees a future where, for those young at heart, both fashion and style are grounded in traditional quality, but with a youthful, sensualised edge. Daniel is Fashionising.com's Editor in Chief and Chairman.