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Roberto Cavalli for H&M - first commercial

Written by Daniel P Dykes

We've only seen one of the print adverts celebrating Roberto Cavalli's collection for H&M, but we're not using the term celebrate lightly. Lensed by photographer Terry Richardson, the adverts highlight a party theme that H&M are keen for us to get into the mood of.

And today the first sneak-peak commercial hits the Internet, again focusing on the party theme, and with Jessica Stam seemingly concerned she might be late.

But never fear Jessica, you can't be late - unlike the rest of us you've already had the pleasure of the much anticipated range.

Written: 15th October 2007 at 17.03

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Daniel P DykesWritten by Daniel P Dykes.

Traditionalist and futurist are two of the labels applied to Daniel, but he sees the two as being in perfect balance. With a keen eye on the future and his finger on the pulse he helps keep fashionisers everywhere ahead in the fashion stakes as Fashionising.com's lead fashion trend analyst. Believing that the late-2000s credit crisis will be ultimately good for fashion, Daniel sees a future for fashion where grounded in traditional values; where luxury fashion again comes to represent quality production as opposed to being solely label driven.

Currently based in Melbourne, Daniel is Fashionising.com's Editor in Chief and Chairman.

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