That particular type of sex appeal that stems from a formula of just three parts – denim, skin, and bed hair – was explored simply and effectively by Hugo Toni in a recent shoot starring Cris Herrmann for UMAG. With an equal level of simplicity and effectiveness, here’s that same sex appeal in video format.

The video was directed by Bruno Ilogti.
You can watch the video above, or click on the thumbnails to check out the photo shoot.

















