Fashion advertising / Fashion blog / Fashion pictures

Victoria Beckham for Emporio Armani Underwear

Written by Daniel P Dykes.

When her husband got his kit off for Emporio Armani it sure raised a few eyebrows. Was he really that well, er, built? Or did he have a pair of Aussie Bum under his Armanis? We’ll always guess, but the fact was the adverts had a certain sexual quality to them. When it comes to Victoria Beckham stripping off for Emporio Armani though, the same cannot be said.

Victoria Beckham Emporio Armani

Click the thumbnails for full pictures:
Emporio Armani Underwear 2009 - Victoria Beckham
Emporio Armani Underwear 2009 - Victoria Beckham

Sorry, but as much as I quite often love the outfits, the pixie crop, and insane heels that Mrs. Beckham regularly pounds pavements in, these adverts have as much life to them as a dodo. As for the sexual quality? Zero. And I don’t even mind her enhancements.

You can see the pictures from the campaign by clicking on the thumbnails below.

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Late one Oxford night Daniel P Dykes set about creating a fashion publication that would go someway to being an arbiter on fashion as it appeals to the emerging power generations: those who don't remember a world without the Internet and for whom work plays second fiddle to pleasure. And so Fashionising.com was born as a publication for those who were focussed not just on fashion's trends, but on society's too, and how those trends could all go to heighten the art of living. Hence, Daniel sees a future where, for those young at heart, both fashion and style are grounded in traditional quality, but with a youthful, sensualised edge. Daniel is Fashionising.com's Editor in Chief and Chairman.