If your goal is to ride into summer as an unambiguously sexy bohemian Goddess, Yacamim’s latest campaign could easily serve as your bible (and your shopping list). Macrame weaves its way into both clothes and accessories. Fringed suede on skirts and boots gives off a Pocahontas vibe that traces back to the brand’s American Indian inspirations. The same can be said of feathers and tribal-inspired jewellery – just don’t forget to fearlessly layer it up.
A regal white stallion isn’t a mandatory mode of transport – but then again, it does have more impact than a pushbike.
From the bronzed beauty of model Cintia Tenfen to the impeccably-themed styling by Ashlen Cerda, everything in Yacamim’s campaign works to create a mood; a romanticised view of summer as the place you want to be. Marcellus Kimontait’s photography plays to the angles and poses to create a visually stunning series of photos.
You can view the full Yacamim spring / summer 2011 campaign by clicking on the thumbnails above.