Like the women’s looks that will accent the store when Zara Melbourne opens its doors, colour is a dominant element of Zara Australia’s men’s June 2011 collection. Colour and a European appeal. Winter whites and brights aren’t common in the wardrobes of Australian men, but Zara seem intent on changing that fact.
To do so they’re leaning towards a trend that in most parts of the world is done and dusted: men’s military fashion. Certainly it’s not a style that is ever completely out of fashion, it’s aesthetic is far too appealing for that to occur, but as far as fashion trends go the appeal now leans far more towards an aviator infused trend than a Great War one.
But if military leaning trench coats are your thing, and you’re looking to spend your money on the high street as opposed to with the luxury makers, then Zara Australia certainly has something for you.
Several times over. And as far as the high street goes, the quality certainly feels to be there. I haven’t worn any of the pieces of their Australian collection, but after seeing them in person I can tell you that they don’t appear to have sacrificed any of the standards they have in their European stores in the hope of making more profit in Australia.
The Zara men’s June 2011 / winter 2011 collection will be stocked in Sydney as of next week and in Melbourne when the store opens. You can see the full collection by clicking on thumbnails and browsing through the photos.