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Arizona Muse signed to G-Star

Written by Tania Braukämper.

Arizona Muse looks at home in denim. She has that ability to appear both strong yet feminine, cool yet elegant. G-Star RAW are a brand that always looks for those qualities when signing the faces of its campaigns – from Clemence Poesy to Gemma Arterton. Just announced at the Berlin Bread & Butter fair was the news that Arizona will star alongside G-Star’s male ambassador, actor Caleb Landry Jones, for the brand’s 2012 campaign.

arizona muse g-star

Click the thumbnails for full pictures:
Arizona Muse: G-Star Raw '12 campaign
Arizona Muse: G-Star Raw '12 campaign
Arizona Muse: G-Star Raw '12 campaign
Arizona Muse: G-Star Raw '12 campaign
Arizona Muse: G-Star Raw '12 campaign
Arizona Muse: G-Star Raw '12 campaign

Shot by Anton Corbijn, you can find a special sneak preview of the campaign at the gallery.

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Some people's wardrobes are about a small selection of pieces that all fit within one aesthetic - Tania Braukamper isn't such a person. With a wardrobe that spans three different rooms, her approach to fashion is a mixture of current-season key pieces mixed with vintage finds she's sourced on innumerous shopping trips around the world's more cultured capitals. Despite a disparate approach to shopping, Tania is adamant that the key to mixing vintage with new season is to stick to key looks and colours that work for oneself. And it's a theory that she works into her writing for Fashionising.com, where she serves as the publication's Editor.