With only a leather jacket, briefs and a messy bed-head Dutch beauty Bette Franke keep it simple but sexy for the first image from her latest gig as the face of See By ChloĆ©’s fragrance campaign.

Bette Franke See by Chloe

The campaign and the fragrance will hit the stores in February 2013.

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When he's not shooting the runway shows from around the globe, Allan Barger works as Fashionising.com's Art Director. That sees him work to bring you all all the latest photo shoots from the established and emerging talent of the photographers and stylists who push the industry forwards. When the picture doesn't quite speak a thousand words, Allan sets his trigger finger to the keyboard to share his written insights.