Free People‘s new campaign is fundamentally flawed. And by that I mean, surely it wouldn’t take a lingerie-clad Daisy Lowe an entire year to net the cute boy across the road? Yet in this sweet video the seasons come and go and Daisy puts in bucketloads of effort to look effortlessly gorgeous, all a slow and calculated play to make the boy neighbour fall in love with her. But while it may be unrealistic (in real life he’d be knocking on her door faster than you can blink) it is really pretty, nicely shot, and backed by a cute Gina Cimmelli track.
You can see the video – which co-stars Jacques Naude – along with the full gallery, after the break.