Fashion advertising / Fashion blog / Fashion pictures

A return to classic advertising

Written by Daniel P Dykes.

Fashion is something of a revolving door right now. There’s the reemergence of 1960s fashion, the potential of the return of 1920s fashion, and then there’s this.

Evoking the classic period of advertising, a period that has seen poster advertisements for the likes of Bally become expensive collectors’ items, Oscar de la Renta’s new Live In Love scent is being marketed with a composition of an illustration and photo.

david downtown 2011

So strong is the work of illustrator David Downtown, however, that it’s unlikely that you’ll even notice the superimposed Live In Love bottle.

A short video advert has also been produced to promote the new Oscar de la Renta scent;

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He was 5 when his teacher wrote on his report card “Daniel can’t sit still.” Taking it as a compliment, he’s been on the go ever since. Having flown over 590,000 kilometres in a single year (2012), he’s done much to push the boundaries of a fashioniser, always looking to fold one extra Tom Ford suit into his set of Samsonite cases and for one extra occasion to tie a tie for. As much an editor-at-large as he is Fashionising.com’s Editor in Chief, when he's not travelling to all the fashion weeks his passports will allow him to, Daniel works on guiding this publication’s editorial and trend views. He is one of Fashionising.com’s co-founders.