Coming soon to a billboard near you (if you happen to live in Italy, that is): Italian swimmer Luca Dotto, runner-up in the 50-metres freestyle at the 2011 World Championship in Shanghai, posing in underwear and eyewear for the latest Emporior Armani campaign.

Dotto has just been announced as the spokesmodel for Emporio Armani Underwear and Emporio Armani Eyewear for autumn/winter 2013/14 and spring/summer 2014.

Luca Dotto Emporio Armani

Luca Dotto Emporio Armani

The campaign, shot by Giampaolo Sgura, is set to launch December 16th.

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