A mysterious woman in Gucci

Conceptually, it doesn’t take much to invent a good fashion video – as long as you have a great filmmaker at the helm and a beautiful cast in front of the lens. A simple story involving a mysterious woman who outsmarts an (incredibly dapper) man therefore works for Gucci’s ‘Bamboo Confidential’ campaign. It has a gorgeous setting, beautiful styling, an outfit change… and it has Andreea Diaconu and Max Hearne in the lead roles.

Gucci Bamboo Andreea Diaconu

Click the thumbnails for full pictures:
Gucci F/W'13 Digital Campaign
Gucci F/W'13 Digital Campaign
Gucci F/W'13 Digital Campaign
Gucci F/W'13 Digital Campaign
Gucci F/W'13 Digital Campaign

Photographed by Benjamin Grillon (benjamingrillon.com), the campaign also features a video (directed by Remi Paringaux) backed by the electric strums of The Black Angels. Check it out below.

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Some people's wardrobes are about a small selection of pieces that all fit within one aesthetic - Tania Braukamper isn't such a person. With a wardrobe that spans three different rooms, her approach to fashion is a mixture of current-season key pieces mixed with vintage finds she's sourced on innumerous shopping trips around the world's more cultured capitals. Despite a disparate approach to shopping, Tania is adamant that the key to mixing vintage with new season is to stick to key looks and colours that work for oneself. And it's a theory that she works into her writing for Fashionising.com, where she serves as the publication's Editor.