If beauty were a sin: The Inferno by Jason Lau

Photography must be to a certain extent challenging, it must raise questions, spark the imagination, help you cross worlds without you having to actually engage in taking one single step. It must excite you, build up a mood, or drag you in a fantasy in order to achieve its ultimate purpose. Inspired by mythical characters, Jason Lau’s black and white photo shoot is a rare mix of all of the above qualities.

A portrait of strength and majesty, Alexandra Davy embodies the divine figures of mythology as being interpreted in a contemporary setting. Making up for the lack of colors, rich textures and gorgeous vintage accessories work together in creating the otherworldly styling effect envisioned by Rebekah Pretty. A touch of lace, alongside beautiful floral head crowns call for a long lost idea of romance.

inferno beauty shoot

Click the thumbnails for full pictures:
The Inferno by Jason Lau
The Inferno by Jason Lau
The Inferno by Jason Lau
The Inferno by Jason Lau
The Inferno by Jason Lau
The Inferno by Jason Lau
The Inferno by Jason Lau
The Inferno by Jason Lau
The Inferno by Jason Lau
The Inferno by Jason Lau

Flawless make-up and delicate curls complement the modern take on mythical characters, preserving their greatness in a way that doesn’t feel forced or too literal.

To view the complete shoot, click on the above gallery and visit Jason Lau’s website for more of his beautiful photography.

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Author

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Shaped by all things beautiful and feminine, Nicoleta Parascan’s first steps towards entering the captivating world of fashion were taken somewhere around the young age of six, when she received her very own first fashion magazine. Discovering an entirely new universe, filled with pretty ladies and beautiful clothes, there was not much able to ever beat or compete with the fantasy land that was suddenly opening up. Surrounded by books, constantly thinking about the next best outfit, in search of a signature style and defined by a nostalgic calling towards the past, Nicoleta believes in taking chances, in destiny and in building her own path in life. When she’s not writing, you can easily find her playing with her cat, reading an old book, watching movies, exploring the city or blogging her own daily adventures.