“L.A has a vague, cool restlessness – a mystery, runing through its veins…”
If a city were a person, what would it be like? When Los Angeles is a Man attempts to answer that question. Or really do more than answer it, in fact it attempts to describe – both visually and with words – what this personified city is like. A loner. He has the style of a gifted kid. He’ll drive you where you have never been before.
Once again Louis Vuitton uses spoken words, emotiveness, lifestyle, as their marketing tools to convey a message that’s not about product but about brand. Their recent tribute to The Greatest was another example.
Directed by Jean Claude Thibaut, you can watch the video above.