Lana Del Rey, cats and retro-kitsch in Vogue Italia

Lana Del Rey is an all-over creation, a persona. Lana Del Rey doesn’t just stick to a particular style, she is that style. She’s the hair, the makeup, the long talon nails, the “gangster Nancy Sinatra” dress sense. This is not an accusation of falseness, though she has been accused of that before; this is just a statement of truth, that the way we look can create and define us – if we want it to.

Tom Ford has described the art of becoming ones self on numero occasions. To a celebrity it can be as important as a stage name. So when it comes to styling such a celebrity for a fashion shoot, how does one approach the issue?

By letting them be themselves, of course.

lana del rey in vogue italia

Click the thumbnails for full pictures:
Lana Del Rey by Ellen von Unwerth: Vogue Italia, August '12
Lana Del Rey by Ellen von Unwerth: Vogue Italia, August '12
Lana Del Rey by Ellen von Unwerth: Vogue Italia, August '12
Lana Del Rey by Ellen von Unwerth: Vogue Italia, August '12
Lana Del Rey by Ellen von Unwerth: Vogue Italia, August '12
Lana Del Rey by Ellen von Unwerth: Vogue Italia, August '12
Lana Del Rey by Ellen von Unwerth: Vogue Italia, August '12

Photographed by Ellen von Unwerth for the August 2012 issue of Vogue Italia, Lana Del Rey features as the version of herself we all know from her film clips, from up on stage, from anywhere she dives into that persona… much like she did in the Lana Del Rey for H&M campaign. If you’re a sucker for big retro hair, long false lashes and even longer false nails, you’ll want to view it in full.

Check out more Lana Del Rey by von Unwerth by clicking on the thumbnails or by picking up a copy of Vogue Italia, August 2012.

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Some people's wardrobes are about a small selection of pieces that all fit within one aesthetic - Tania Braukamper isn't such a person. With a wardrobe that spans three different rooms, her approach to fashion is a mixture of current-season key pieces mixed with vintage finds she's sourced on innumerous shopping trips around the world's more cultured capitals. Despite a disparate approach to shopping, Tania is adamant that the key to mixing vintage with new season is to stick to key looks and colours that work for oneself. And it's a theory that she works into her writing for Fashionising.com, where she serves as the publication's Editor.