The great truth of creating a new image – as Vanessa Friedman of the FT rightly pointed out – is that you first need to annihilate the old one. Cue Miley Cyrus unleashing her own wrecking ball onto her Disney image, going for the great fall from grace, before being reborn into what’s becoming an image of high fashion. Marc Jacobs campaigns. This shoot for W Magazine. Short spiky hair replaced with a peroxide textured bob; facial expressions consisting of a tongue perpetually hanging out replaced by sultry lip-biting stares… Cyrus isn’t just ready for nudity, or for fashion, but ready for nudity and fashion as the consumers she wants to engage expects it. Alongside Cyrus’ sensual, high-fashion imagery in the latest issue of W is an interview worth a read if you’re looking to get an insight into the star and how modern pop culture has embraced – or at least been fascinated by – her. Pick up a copy of W for the full shoot.