With one image imagined to appear more perfect and breathtaking than the other, it’s easy for Mara Hoffman’s swim campaign to transport us somewhere exotic and hot, what’s harder is for us to choose a favourite among both the stunning imagery, and the gorgeous swimwear offering for the season.

The stuff of Moroccan dreams, the colourful campaign lensed by Olivia Malone marries Hoffman’s signature prints and effortless, bohemian silhouettes with Marrakesh’s heavenly scenery, teensy bikinis to breezy dresses dipped in rainbow colours further setting off the mood.

Mara Hoffman Swim '16 campaign

Click the thumbnails for full pictures:
Mara Hoffman Swim '16 campaign
Mara Hoffman Swim '16 campaign
Mara Hoffman Swim '16 campaign
Mara Hoffman Swim '16 campaign
Mara Hoffman Swim '16 campaign
Mara Hoffman Swim '16 campaign
Mara Hoffman Swim '16 campaign
Mara Hoffman Swim '16 campaign
Mara Hoffman Swim '16 campaign
Mara Hoffman Swim '16 campaign
Mara Hoffman Swim '16 campaign
Mara Hoffman Swim '16 campaign
Mara Hoffman Swim '16 campaign
Mara Hoffman Swim '16 campaign
Mara Hoffman Swim '16 campaign
Mara Hoffman Swim '16 campaign
Mara Hoffman Swim '16 campaign
Mara Hoffman Swim '16 campaign
Mara Hoffman Swim '16 campaign
Mara Hoffman Swim '16 campaign
Mara Hoffman Swim '16 campaign
Mara Hoffman Swim '16 campaign
Mara Hoffman Swim '16 campaign
Mara Hoffman Swim '16 campaign
Mara Hoffman Swim '16 campaign
Mara Hoffman Swim '16 campaign
Mara Hoffman Swim '16 campaign
Mara Hoffman Swim '16 campaign
Mara Hoffman Swim '16 campaign
Mara Hoffman Swim '16 campaign
Mara Hoffman Swim '16 campaign
Mara Hoffman Swim '16 campaign
Mara Hoffman Swim '16 campaign
Mara Hoffman Swim '16 campaign
Mara Hoffman Swim '16 campaign
Mara Hoffman Swim '16 campaign
Mara Hoffman Swim '16 campaign
Mara Hoffman Swim '16 campaign
Mara Hoffman Swim '16 campaign
Mara Hoffman Swim '16 campaign

Starring Melodie Vaxelaire, you can check out the full Mara Hoffman Swim ’16 campaign at the gallery.

Visit www.marahoffman.com.

Mara Hoffman Swim ’16 campaign.

Photographer | Olivia Malone
Muse | Melodie Vaxelaire
Styling | Richard Ruiz
Hair | Cecilia Romero
Makeup | Vincent Quejado
Production | Celine DeCarlo

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