Patterned pants are street style fodder; the spotting of a pair outside any fashion week runway is quickly followed by the clatter of photographers’ cameras. Add a celebrity name into the equation, in this instance reality TV personality Olivia Palermo, and the sound of cameras is accompanied by the sound of yelling as some street style photographers transform into something akin to a paparazzo.

olivia palermo dark floral pants

Snapped at London fashion week, Olivia Palermo pairs her dark floral pants with an Emporio Armani jacket that sports Mongolian lamb’s wool trim; Something rather necessary for London’s chilly autumn showings.

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Late one Oxford night Daniel P Dykes set about creating a fashion publication that would go someway to being an arbiter on fashion as it appeals to the emerging power generations: those who don't remember a world without the Internet and for whom work plays second fiddle to pleasure. And so Fashionising.com was born as a publication for those who were focussed not just on fashion's trends, but on society's too, and how those trends could all go to heighten the art of living. Hence, Daniel sees a future where, for those young at heart, both fashion and style are grounded in traditional quality, but with a youthful, sensualised edge. Daniel is Fashionising.com's Editor in Chief and Chairman.