Rihanna, dubbed “the world’s wildest style icon” by W Magazine, and given the editorial treatment to prove it. Styled by Edward Enninful into full voodoo child ensembles, and photographed by Mert Alas & Marcus Piggott, Rihanna covers W’s September 2014 issue.

Rihanna W voodoo

Rihanna W voodoo

Rihanna W voodoo

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