With a sincere essence of grain and emotion this natural photography shoot by Oli Sansom brings forward the moodiness and grit that can reside within fashion. The naturalism behind this fashion shoot reflects the notions of Australian label Sosume, which aggregates organic sustainable materials that are locally produced to use for fashionable wear.

Sansom makes use of low-key lighting and natural surroundings to create a shoot that reflects the subtlety of movement, the delicacy behind female pose and a certain ethereal ambiance that draws your eye into each portrait.

This entire photography shoot is derived from the designs of old film and the representation of an emotion and moodiness captured within a frozen time, blending the sentiment of the model, Danielle Hayes, with the emotion that each photograph brings forth; gritty, grainy and full of mystery.

sosume 2013 campaign

Click the thumbnails for full pictures:
SOSUME '13 Campaign by Oli Sansom (NSFW)
SOSUME '13 Campaign by Oli Sansom (NSFW)
SOSUME '13 Campaign by Oli Sansom (NSFW)
SOSUME '13 Campaign by Oli Sansom (NSFW)
SOSUME '13 Campaign by Oli Sansom (NSFW)
SOSUME '13 Campaign by Oli Sansom (NSFW)
SOSUME '13 Campaign by Oli Sansom (NSFW)
SOSUME '13 Campaign by Oli Sansom (NSFW)
SOSUME '13 Campaign by Oli Sansom (NSFW)
SOSUME '13 Campaign by Oli Sansom (NSFW)
SOSUME '13 Campaign by Oli Sansom (NSFW)
SOSUME '13 Campaign by Oli Sansom (NSFW)
SOSUME '13 Campaign by Oli Sansom (NSFW)
SOSUME '13 Campaign by Oli Sansom (NSFW)
SOSUME '13 Campaign by Oli Sansom (NSFW)
SOSUME '13 Campaign by Oli Sansom (NSFW)
SOSUME '13 Campaign by Oli Sansom (NSFW)
SOSUME '13 Campaign by Oli Sansom (NSFW)
SOSUME '13 Campaign by Oli Sansom (NSFW)
SOSUME '13 Campaign by Oli Sansom (NSFW)

The ideals of this naturalism continue through every aspect of the shoot: hair is left just as the model wears it and make-up (done by Laura Claire) does not work to hide flaws or accentuate positive features. You are given a raw perspective on each element within each shoot, yet again bringing you back to its root elements. Sosume draws inspiration from all forms of design; be it the most complex man-made architectural structures to the most basic natural forms, creating looks that are simple and flattering, that work with the human form. Tones within the shoot reflect the colours of garments; black, white and grey.

Dive further into the Oli Sansom’s photography (www.olisansom.com) for Sosume (sosumeclothing.com) by viewing the gallery.

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Author

Written by .

Born into the humble town of Franschhoek, South Africa it was little wonder that Chevaun Roux would find her flavour in life through good food, good wine and stylish apparel. After completing a Bacherlors Degree in Politics, Philosophy and Economics the world of freelance writing became the first choice in occupation, with no regrets and having never looked back. With a zest for anything with colour, vibrance and essence she found herself diving further into the world of fashion and design; from thifting vintage wedding dresses to pouring through new and modern jewelry pieces. This self anointed bohemian indentity believes in all the partisan revolutionary ideals of love, beauty and freedom, and when she isn’t writing or editing you can find her at the kitchens helm creating her latest milkshake masterpiece.