Gilded Age turned to the new, new man for their fall 2012 presentation at New York fashion week (NYFW): the slightly dishevelled, wholly masculine man. Okay, so that incarnation of the modern man has been defined and appealed to before, but in this post-metrosexuality world I have trouble keeping up with which precise version of manhood the marketing industry is currently promoting.
For their interpretation of the modern man, Gilded Age has created a collection aimed at appealing to a man’s “rebellious and restless nature.” Thus it’s a collection for the traveller. Not the same traveller that the likes of Louis Vuitton seek to appeal to, but the traveller who desires to take control of a Triumph and hit the road.
Hence the motorcycle prop. Hence the fact that the leather accessories had a pre-worn finish. Hence the heavily soled boots, some a mix of leather and canvas, others more realistically lined with shearling. Hence the fact that the collection is named The Speed.
Interestingly enough for a collection with such a name and one staged around a motorcycle, Gilded Age describe their fall / winter 2012 collection as ‘quintessentially New York’. If that’s the case, I didn’t see it. But then I am a foreigner to these lands so perhaps this interpretation of Americana is indeed a New York thing. Instead, The Speed struck me more as the collection for those outside the city, or at least wanting to be, provided they’re riding a motorcycle that isn’t a tourer.
You can see all of the Gilded Age autumn (fall) / winter 2012 runway collection by clicking on a thumbnail on the left. From there you can browse through each of the pictures from the fashion show.
Photography by Kelly Defina