If Lauren Moffat’s next collection offers up school girl chic, then so to does Veda’s – theirs is simply realised without any of the classic, now-considered-conservative overtones. Veda’s fall / winter 2012 offering, as shown at the season’s New York fashion week (NYFW) is instead something from the other end of the spectrum: it’s all a little school gone bad.
Or perhaps school girl gone good by modern definitions.
Dominated by dark hues of blacks, berries, sapphire blues and tartan, Veda‘s fall / winter 2012 offering feels a lot more trim than that of their spring 2012 one. The cuts still play away from the mainstream – if the exposed midriff doesn’t give you a sense of that then the earrings that are of such weighty proportions that models’ ears were visibly under strain certainly will – but the silhouette for fall / winter is far slimmer; not so slim that you’d describe pieces as tight, but neither has the silhouette remained something that you might describe as floaty.
Young and with a hint of attitude that still let the sweetness of many of Veda’s models shine through, this is a fall / winter collection bang on the money. It doesn’t have universal appeal, but it’s going to certainly turn the heads of the hordes of young ladies whose lives (and Tumblr accounts) are filled with this aesthetic.
You can see all of the Veda autumn (fall) / winter 2012 runway collection by clicking on a thumbnail on the left. From there you can browse through each of the pictures from the fashion show.
Photography by Kelly Defina