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Fashion sales

Neuw Denim

Though it was founded in 2011, Australian label Neuw Denim — the name is a shortened version of Nieuwlandstraat, the street in Brussels where Swedish designer Par Lundqvist began formulating the brand before moving down under with a couple of Aussies — is as interested in looking to the past as it is in pushing things forward. Case in point, the brand’s process of “Vintage Revision,” which takes cuts and details from the old jeans in Par’s nearly 3,000-strong collection, then reworks them to modern standards. The result? A full line of denim and denim-friendly apparel that’s feels classic but fits exactly how you want it to.

When: 16 January 2012 - 19 January 2012
Open: 12:00AM - 12:00AM

Visit the sale online:
www.gilt.com/invite/fashionising

Though it was founded in 2011, Australian label Neuw Denim — the name is a shortened version of Nieuwlandstraat, the street in Brussels where Swedish designer Par Lundqvist began formulating the brand before moving down under with a couple of Aussies — is as interested in looking to the past as it is in pushing things forward. Case in point, the brand’s process of “Vintage Revision,” which takes cuts and details from the old jeans in Par’s nearly 3,000-strong collection, then reworks them to modern standards. The result? A full line of denim and denim-friendly apparel that’s feels classic but fits exactly how you want it to. Jan 16, 12:00AM - Jan 19 Where:
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Category: Fashion sale

Listed: 16th January 2012

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