Big plans lie ahead the American brand Rag & Bone. With the recent opening of their London store, the brand reveals its first print ad campaign starring the one and only Kate Moss. Photographed by Craig McDean, the shots are taken on the deserted streets of North London. The modest campaign features Kate in natural hair and makeup as she carelessly struts down the streets…

The irony of ripped denim is that it takes care to engineer something so careless. But it's that careless factor that keeps it on the fashion radar. For fall 2012 it gets another look in, but it's no longer just about jeans, nor is it just about rock. Has ripped denim grown up? Find out more after the break.

Now this time I really am feeling deja vu, and it’s not imaginary. The Terry Richardson photographed Kate Moss cover for Harper’s Bazaar Australia and the Terry Richardson photographed Kate Moss cover for Harper’s Bazaar Korea have more than a few things in common.

You only need to glimpse the iridescent sheen and blue-tinted colouring to know that Mert & Marcus were behind W Korea’s latest Kate Moss cover. That fleeting feeling of deja vu either leads to success in familiarity, or a dampening effect – depending on your personal take. Despite the theme of ‘Sports Fever’, Moss’ architectural outfit feels more futuristic than Olympic. But the outfit is…

There was the Queen’s Jubilee. Next up is the Olympics. Sure, the latter gave rise to the sports fashion trend but this isn’t a sporty summer, it’s a British one. And with the Olympics fast approaching you’re set to see plenty of sport and plenty of cool Britannia personified.

You might have a personal favourite model, but Forbes have a more concrete measure of success. As they regularly do, they’ve released the list of the world’s highest paid models. So who makes the cut?

Think rock-chic and the image usually involves plenty of kohl eyeliner and black leather. But the term can encompass another type of rockstar icon. It’s the insouciant cool that inherently mixes spring florals with bed hair and boots; it’s twiggy legs peeping out from tailored shorts and a blazer; it’s Lou Doillon when she’s not trying, or Kate Moss when she’s attending some wedding or…

Advertisement campaigns in the fashion and beauty industry are less about the product and more about the extravagance of the imagery or video. Especially where perfume ads are concerned, there’s no denying that we often see less of the tangible bottle, and more of everything else in that one frame, be it a nude body scattered on satin sheets or random imagery unlinked to the…

It’s one of many ‘numbers’ you never want to share with the world. Age. Lovers. Shoes. It’s considered socially unacceptable to discuss many such numbers, and the latter in is included amongst them as a girl can never have enough shoes in her closet by to publicise a number is to appear gauche. Each season, we see styles change, heels evolve and the colour palette…

Despite taking inspiration from New York City’s architecture, Parisian lifestyle and the British silhouette, new fashion label, macgraw, is a lovechild of local Australian passion. The worldly muses set aback, as this high-fashion label sharpens its knives to carve its place in the Australian fashion industry.