underwater

on Fashionising.com.

Underwater love: The Spirit of Galatea

Joel Janse van Vuuren is a bit like Disney but with clothes. Even though this shoot is named The Spirit of Galatea, which refers to the Pygmalion’s statue in Greek Mythology that came to life, I would like to analyse it through my glitter filled eyes. Shot by Ilse Moore, who is much like God’s gift to fashion photography, the campaign is able to fast…
The Spirit of Galatea, Joel Janse Van Vuuren Campaign
The Spirit of Galatea, Joel Janse Van Vuuren Campaign
The Spirit of Galatea, Joel Janse Van Vuuren Campaign
The Spirit of Galatea, Joel Janse Van Vuuren Campaign
The Spirit of Galatea, Joel Janse Van Vuuren Campaign
The Spirit of Galatea, Joel Janse Van Vuuren Campaign
The Spirit of Galatea, Joel Janse Van Vuuren Campaign
The Spirit of Galatea, Joel Janse Van Vuuren Campaign

An underwater video to hold your breath for: weekend watch

There’s something utterly mesmerising about the way a dress moves underwater. The right kind of fabric, the right colour, resisted by the weight of the water as if time itself were slurring and sinking into a dream. If you agree then you’d do yourself a disservice not to watch this video by Khoa Bui (khoabui.com). Model Katherine is sensual and Siren-like in the beautifully shot…

Mettle jewellery channels The Fifth Element

Part of The Fifth Element‘s enduring appeal was the iconic costuming: Milla Jovovich, bright orange hair, white bandage-strapped outfit clinging precariously to a model frame. It also brought sci-fi themes out of geekdom with its mainstream cast and love-conquers-all ending. Both the visuals of the film and the themes around humanity’s survival were the inspiration behind Mettle’s latest jewellery collection – and it’s all the…
NSFW Photo gallery included.

Spring 2013 colour trends

Spring 2012 may only have just dawned and fall / winter 2012 remains a distant speck on the horizon, but the fashion industry has already focussed its gaze on a fashion season that’s still a year away: spring / summer 2013. After the break: one of the first color trend reports for the season.

Why the Great Gatsby trailer mixes flapper fashion with Jay-Z

As the camera pans over 1920s New York in the opening of the newly released Great Gatsby trailer, you might expect a soundtrack of brassy, hip-shimmying jazz. But this is Baz Luhrmann, the man who had Shakespeare’s brave Mercutio dressed in drag and belting out Young Hearts Run Free. The man who gave Paris circa 1900 a soudtrack of Smells Like Teen Spirit and Like…

Marchesa: evening bags that wow

Whilst left brain practicality may tell you that a bag for the evening can be one that also works during the day, the creative right brain may disagree. Something compact, dainty, embellished and a true statement may be what your outfit is singing out for, especially if it’s comparatively understated. Just as their gowns are never less than beautifully ornate, Marchesa’s collection of handbags are…
Marchesa Handbags A/W '12
Marchesa Handbags A/W '12
Marchesa Handbags A/W '12
Marchesa Handbags A/W '12
Marchesa Handbags A/W '12
Marchesa Handbags A/W '12
Marchesa Handbags A/W '12
Marchesa Handbags A/W '12

Bekah Jenkins goes beyond the sea

She’s the runaway star of the summer 2012 season; the little fashion icon that could. The mermaid has cemented her place amount the season’s trends with editorial after editorial dedicated to her honour. Bekah Jenkins channels the underwater beauty in the latest from Flare Canada’s May 2012 issue. This time the references are very literal: Elizabeth Cabral’s styling centers on a palette of oceanic blue…
Bekah Jenkins: Flare, May '12
Bekah Jenkins: Flare, May '12
Bekah Jenkins: Flare, May '12
Bekah Jenkins: Flare, May '12
Bekah Jenkins: Flare, May '12
Bekah Jenkins: Flare, May '12
Bekah Jenkins: Flare, May '12
Bekah Jenkins: Flare, May '12

The scuba chic evolved

Last spring any mention of scuba was to be taken fairly literally. The trend centred around clinging diving-suit cuts, neon panels, exposed zips and neoprene-gone-luxe. But 2012 is the year of swirling influences of trends, and now it doesn’t matter if it’s Prada’s 50s inspired bodysuits or a floral Cavalli jacket; the neoprene plays second fiddle. It’s all about femininty infused with a sporty sensibility, and…
Ali Stephens: Flair Italy, April '12
Ali Stephens: Flair Italy, April '12
Ali Stephens: Flair Italy, April '12
Ali Stephens: Flair Italy, April '12
Ali Stephens: Flair Italy, April '12
Ali Stephens: Flair Italy, April '12
Ali Stephens: Flair Italy, April '12
Ali Stephens: Flair Italy, April '12

The way mermaid’s dream

Leyla Ugarte's Ocean Dreams is a double tribute. On the one hand it's a tribute to a trend of the season: fashion's infatuation with the underwater world of mythical mermaids and oceanic life. That much is clear from Ugarte's styling and photography, the former taking in everything from billowy kaftans to jellfish-like prints, sparkles and sequins and nautical tailoring, while the latter, her photography, used clever backdrops and effects to emulate a vision of the briny deep. Her more personal tribute is meanwhile to Spanish designer Jesús del Pozo, who the world lost last year.
Ocean Dreams by Leyla Ugarte
Ocean Dreams by Leyla Ugarte
Ocean Dreams by Leyla Ugarte
Ocean Dreams by Leyla Ugarte
Ocean Dreams by Leyla Ugarte
Ocean Dreams by Leyla Ugarte
Ocean Dreams by Leyla Ugarte
Ocean Dreams by Leyla Ugarte

Making a splash

Mermaids are being plucked from the depths of mythology, from the pages of fairytales and legends, and transported to the present day. Across the world of fashion sequins, paillettes, pearls and metallics are being interpreted with an underwater theme, and our romance with the beauty of the sea creature has really only just begun. Photographer Patricia Imbarus offers up her interpretation of the season’s oceanic…
Read 'Making a splash' »
Martyna Ziemska by Patricia Imbarus
Martyna Ziemska by Patricia Imbarus
Martyna Ziemska by Patricia Imbarus
Martyna Ziemska by Patricia Imbarus
Martyna Ziemska by Patricia Imbarus
Martyna Ziemska by Patricia Imbarus
Martyna Ziemska by Patricia Imbarus
Martyna Ziemska by Patricia Imbarus

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