Written by Tania Braukämper on 9 Nov 2011
If your goal is to cultivate a curated wardrobe filled only with the best and the most long-lasting pieces, then the same philosophies apply to denim as much as they do to that perfect suit or pair of shoes. A perfect pair of jeans is like a second skin that never fails to make you look and feel great, so when you’re shopping for that …
Written by Tania Braukämper on 2 Nov 2011
When Diesel are wowing us it’s usually for their casual-cool aesthetic and their audacious, laugh-inducing ad campaigns. But this time it’s for something different. This time they’re wowing us with an offer too good to refuse. Melbourne fashionisers are being invited as special guests of Diesel to an exclusive evening of free drinks, delicious nibbles, and fashionable socialising. If you spot something you like, Diesel …
Written by Tania Braukämper on 17 Feb 2011
Backstage at Diesel Black Gold’s fall 2011 show, models are smouldering. Hair is side-slicked into a rough, textured style that manages to traverse the territories of rock-chic and romance all at once, and make-up is as hard as the collection’s tough leather pieces. Creating a perfectly coherent look isn’t always easy, but creative director Sophia Kokosalaki just gets it. Today’s completed look at Diesel is …
Written by Tania Braukämper on 16 Nov 2010
Diesel, it seems, have a knack for creating controversy. Remember the last Diesel underwear campaign where models were running around topless amidst library shelves, and getting somewhat libidinous atop book-covered tabletops? Turns out Brooklyn Law School aren’t too pleased with the outcome – claiming they allowed Diesel use of the space under the proviso the images would be in ‘good taste’. Be that the case …
Written by Tania Braukämper on 21 Oct 2010
Accused previously of ‘promoting anti-social behaviour’ with their banned ‘Be Stupid’ ads, Diesel continue to be cheeky – and not so stupid – with more attention-grabbing campaigns. This one is for the brand’s line of intimates; and intimate they get. Intimate in libraries. Intimate on trains. Intimate with his-&-her slogans like Today I am Your School Teacher / Tonight I’m Your Student and Today I …
Written by Tania Braukämper on 25 Jul 2010
Daria Werbowy makes dirt look particularly good. I guess that’s what makes a top model – someone who can wear a raggedy cowboy hat, denim, dirt and grime, have their buttons done up wrong, and still look desirable. The inclusion of the side braid adds a little something, too.
Written by Tania Braukämper on 1 Jul 2010
A girl flashing her breasts at a security camera. A girl in a bikini taking a photo down her pants. These may not be the classiest of images, but that’s not the intention: Diesel‘s Be Stupid campaign set out to get some laughs and win the brand some fans, and to that end it was a success. The somewhat over-sensitive folk at the UK Advertising …
Written by Daniel P Dykes on 18 Feb 2010
The reign of slogan heavy fashion advertising continues for Spring 2010, and yet again it’s Diesel making the biggest impact. Having urged you, by way of semi-clad models, to be stupid they’re now returning to basics, conceding that sex sells.
Written by Daniel P Dykes on 20 Jan 2010
Leave it to Diesel to think left of field. This Spring / Summer they want to inspire you… to be stupid. Yes, stupid. Because stupid is as stupid does. But, according to the Gospel of Diesel at least, stupid also inspires, makes for great stories, leads to brilliance, and has the balls. All their words. The entire ad campaign is after the jump.
Written by Daniel P Dykes on 13 Oct 2008
A lot of outfits that we saw hit the red purple carpet at Diesel’s xXx party had a certain, well, yawn factor. Not so from actress/diva/red headed sex kitten Lindsay Lohan who mixed the one-shoulder fashion trend with the sheer fashion trend to great success on the night. Sadly though, one tiny factor let down her look.
