In a season that brought bold prints back under the spotlight, every single source of inspiration was thoroughly explored. As a result an invasion of floral, animal, tribal, camouflage, oriental and art prints, to name just a few, took over the runways, but among them the beach and water inspired prints for women felt like the most serene of alternatives. Forming a micro-trend rather than a fully blown one, the beach prints are without a doubt summer’s perfect embodiment, standing for its tranquility and easygoing attitude.

And if the spring 2013 fashion trends welcomed water print clothing, oceanic-inspired patterns and a water-color palette so eagerly, it’s time for you to do the same. Allow yourself to become inspired by the aquatic theme and accent your femininity by dipping your toes into the most delicate of prints. Read on to the complete report to learn what’s in this season and how to sport a flawless beach print look.

beach prints fashion

Click the thumbnails for full pictures:
Aquatic inspirations: S/S '13
Aquatic inspirations: S/S '13
Aquatic inspirations: S/S '13
Aquatic inspirations: S/S '13
Aquatic inspirations: S/S '13
Aquatic inspirations: S/S '13
Aquatic inspirations: S/S '13
Aquatic inspirations: S/S '13
Aquatic inspirations: S/S '13
Aquatic inspirations: S/S '13
Aquatic inspirations: S/S '13
Aquatic inspirations: S/S '13
Aquatic inspirations: S/S '13
Aquatic inspirations: S/S '13
Aquatic inspirations: S/S '13
Aquatic inspirations: S/S '13
Aquatic inspirations: S/S '13
Aquatic inspirations: S/S '13
Aquatic inspirations: S/S '13
Aquatic inspirations: S/S '13
Aquatic inspirations: S/S '13
Aquatic inspirations: S/S '13
Aquatic inspirations: S/S '13
Aquatic inspirations: S/S '13
Aquatic inspirations: S/S '13
Aquatic inspirations: S/S '13

Beach prints for spring: how to wear them

From the choice of fabric, to the choice of colors, and from the actual print, all the way to the complementary silhouette every single detail counts in establishing how exactly will the beach/water inspired print trend work for you. Escape to your favourite destination by way of your closet.


Beach/water inspired prints on the runway at Charlotte Ronson S/S ’13

Defining colors

Seeing we’re talking water as highly represented by the sea and oceanic influence, the blues are most definitely a dominant hue. Think cobalt, cerulean, turquoise and ultramarine but don’t dismiss the greens. Complementing the beach landscape or the water depths the emerald, sea green or Caribbean green would perfectly work in a sea-inspired combination. Also, go for bold oranges, brown, sand and purple as they portray the beach by night, together with the mesmerizing illustration of a summer sunset. Choose black, white and other warm neutrals as backdrop in order for the prints to really stand out.


Beach/water inspired prints on the runway at Tracy Reese S/S ’13 and Osklen S/S ’13

Subtlety versus intricacy

Either you spin your focus onto patterns or choose prints to reflect your personal take on the beach trend there is no right or wrong way to approach it, so let your imagination run wild. If your aesthetic is built upon subtlety adopt water inspired patterns or prints that are abstract enough for you to feel comfortable with, but if you love a complex print and care to make a statement, nothing talks louder than a photo print.


Beach/water inspired prints on the runway at Michael Kors S/S ’13 and Proenza Schouler S/S ’13

Key silhouettes

This season the beach prints for women are chosen to embellish and adorn everything in between crop tops and ultra feminine cocktail dresses. For a flawless take on the trend opt for clean lines, relaxed tailoring, and lightweight, flowy fabrics. To prepare your wardrobe think about investing in:

  • A delicate peplum dress with a short hemline and an alluring print inspired by the sea horizon
  • A pair of loose pants, and a matching sleeveless top that you can layer easily
  • A flirty and feminine strapless cocktail dress that can effortlessly transition you into night


Beach/water inspired prints on the runway at Charlotte Ronson S/S ’13, Wayne S/S ’13 and Naeem Khan S/S ’13

Transitioning aquatic prints from day to night

Despite their playful nature, the beach/water inspired prints can look utterly sophisticated as well, so needless to say the trend can be sported all day long. If the early hours are best accented by the use of relaxed silhouettes, the night implies opting for something more refined, but still uncomplicated in essence. For work hours choose fitted dresses featuring abstract prints, pant suits in slim silhouettes and A-line skirts. For a luxurious evening pick a floor-length gown, made out of layers of light as air fabric.


Beach/water inspired prints on the runway at Monique Lhuillier S/S ’13

The beauty look

In order to enhance the beach/water inspired print’s essence, a flawless beauty look could prove to be essential. Complement the sense of freedom and the relaxed attitude exuded by the garments with a pulled back wet hair look, a low ponytail or a nonchalant messy bed hair. In terms of make-up, follow spring’s trends accordingly and conclude your look with blue eyeliner/eyeshadow or aqua-lined eyes.


Beauty look on the runway at Monique Lhuillier S/S ’13

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